Guindo Design
Strategic Digital Product Design

Together we shape your digital product

We have been helping startups and product teams turn ideas into reality for over 20 years. We like to get involved from the beginning, reducing uncertainty and risk through workshops where we shape your projects together.

Risk and uncertainty reduction

Ideation workshop

Ideation workshop with a startup

Product strategy and MVP validation

Many ideas fall by the wayside for not validating from the start. Therefore, we take care of designing and testing your business hypothesis and the product itself, always making decisions based on real data. This makes the difference for those looking to grow or attract investors.

Business-oriented research

We help you truly understand your users, not just "prompts". We talk to them, analyze their needs, and connect those learnings directly with your goals. We don't stick to theoretical reports: our results translate into concrete actions for your company.

Ideation workshop

Workshop with product team

Management of technical and usability debt

Product audit

Product audit

Product audit

Do you notice that your product no longer engages users and you don't know what is failing? We thoroughly review its experience, usability, and structure to detect areas for improvement. Then, we deliver a clear and easy-to-follow plan to regain coherence and performance.

Initial diagnosis

Product management

If you find it difficult to decide which features to prioritize and you want your team to be aligned, we integrate with you to help in the day-to-day. We facilitate business, design, and development working together, defining clear steps and accompanying the evolution of the product.

Management support

To-do list of a project in Notion

To-do list of a project in Notion

E-commerce redesign

E-commerce redesign

Strategic redesign

Your platform has changed and perhaps usability has been left behind. Here we are not talking about quick visual changes: we analyze the complete experience and solve the real problems of performance and coherence, so that the product responds again to what users and the business need.

Scalability and product management

Design and management of design systems

When teams each work in their own way, the experience can lose consistency. We create design systems that unify the brand and simplify processes, so that any team can easily follow them and users enjoy a fluid and accessible interaction.

Design system

Design system documentation

Labeling tool for AI

Labeling tool for AI

Design of productivity tools with AI

If you want to integrate AI and you are worried about losing control or that your users will not adapt, we help you define and design intelligent tools that improve real efficiency. We make sure that the integration of AI is ethical, useful, and transparent, combining automation and human supervision in a balanced way.