Guindo Design
Strategic Digital Product Design
Product Audit
Do you notice that your product has grown but the experience has become more complex? It's common: as the team adds new features and priorities change, small inconsistencies, friction, and usability debt arise. This ends up affecting performance, retention, and the perception of value for your users.
Recover the coherence of your platform
A clear diagnosis to move forward again
We analyze your platform in depth: strategy, user experience, and performance. We detect the real blockages that slow down the product and help you regain coherence and efficiency so that the team can work with clarity again and your product can grow again.
We don't just review screens or styles, we analyze how each part of the product responds to business objectives and the real needs of your users.
What does the audit include?
1. Architecture and objectives analysis
We explore the information architecture, key flows, and the alignment of functionalities with what the product aims to provide. This is how we discover the gaps between what you want to offer and what users really experience.
2. Expert evaluation of usability and design
We carry out a complete heuristic review of UX/UI to detect friction points, consistency problems, and usability debt. We prioritize concrete solutions that provide the greatest impact for the experience and the business.
3. Technical diagnosis and performance
We collaborate with your technical team reviewing performance, speed, responsive behavior, and accessibility. Because a good experience also depends on stability and speed, not just design.
4. Visual and prioritized action plan
We deliver a visual, simple, and actionable report with main conclusions, key problems, and a clear improvement plan, to advance with impact on retention, efficiency, and user satisfaction.
When to request an audit?
Especially if the product has grown quickly, usage or conversion metrics are flat, or each change seems to add more mess than value. It is essential if you are preparing a redesign or seeking investment, so you ensure that decisions are made with data and not just intuition.
What do you get?
You get a clear vision of the real state of the product, align all teams with a common language and a realistic roadmap to improve the experience without slowing down evolution.
Where do we start?
If you want to know what is limiting the progress of your product, let's talk. In a first free session, we will analyze your situation together and guide you on the diagnosis that best suits you.
